Bibigo x Seventeen Roadshow @ Lotus Ampang

The Bibigo x Seventeen Roadshow @ Lotus Ampang was a vibrant in-store retail activation designed to strengthen Bibigo’s brand visibility while connecting the campaign with the excitement of Seventeen’s fan-driven appeal. Featuring a bold green Bibigo-themed booth, product pyramid display, branded wall panels, promotional visuals, carpeted activation space, and a decorative sampling counter, the setup created an attractive Korean food showcase that helped shoppers easily discover Bibigo’s ramyun range. Our team handled the booth setup, branding installation, product display arrangement, promotional structure, visual merchandising, logistics coordination, and on-site execution, ensuring the roadshow looked organized, eye-catching, and aligned with the “Taste What’s Beyond” campaign direction.

Event Highlights:

• Bibigo x Seventeen Campaign Setup: Created a compact yet impactful Bibigo x Seventeen branded activation booth inside Lotus Ampang to attract shoppers and K-food fans.
• Strong Product Display: Built a high-volume ramyun product pyramid display to showcase the product range clearly and encourage impulse purchase.
• Korean Food Brand Experience: Designed the setup around Bibigo’s identity with green brand colors, Korean food visuals, and Seventeen campaign artwork to create a stronger retail presence.
• Branded Backdrop & Wall Panel: Installed large visual panels featuring Bibigo, Seventeen visuals, and “Taste What’s Beyond” messaging for better shopper attention.
• Sampling & Engagement Counter: Included a themed counter area to support customer interaction, product introduction, and food sampling activity.
• Retail Visual Merchandising: Arranged products, POSM, carpet, and display structures in a neat layout to improve the overall shopping experience.
• High-Traffic Supermarket Visibility: Positioned within Lotus Ampang, the roadshow helped Bibigo connect with everyday shoppers in a direct and accessible retail environment.
• Our Scope: Our team handled the booth setup, branding installation, product display arrangement, promotional structure, visual merchandising, logistics coordination, and full on-site execution.

Planning a supermarket roadshow, K-food activation, food sampling campaign, or retail product display? Contact Smart Cube Marketing today and let us help you create an attractive, well-organized, and sales-driven brand activation.