For the past 20 years, getting customers online was simple:
π Customers search on Google → click a website → contact the business.
But from 2024 to 2026, search behaviour has fundamentally changed.
Customers no longer just type keywords.
They ask questions directly to AI, such as:
“Which renovation contractor in KL is reliable?”
“Recommend a digital marketing company in Malaysia”
“Best SEO company for SMEs”
These questions are no longer for Google alone.
They are for AI Search.
π This is why AI Search exists.
AI Search = AI understands the question, compares businesses, and gives direct recommendations.
Common AI Search platforms include:
ChatGPT
Google Gemini
Meta AI (Facebook / Instagram)
Perplexity
AI-powered search on TikTok & social platforms
π The key difference:
AI does not show a long list of websites.
AI gives answers and recommendations.
If AI does not recommend your business,
your website may never be seen —
even if your SEO ranking is good.
Traditional SEO focuses on:
Keyword optimisation
Content creation
Google ranking
Waiting for clicks
Main SEO factors include:
Keywords
Backlinks
Metadata
Page speed
Mobile optimisation
π The problem?
These signals are designed for search engines,
not for AI decision systems.
| Aspect | Traditional SEO | AI Search |
|---|---|---|
| User behaviour | Keyword search | Question-based |
| Output | Many websites | Few direct answers |
| Ranking logic | Keywords & links | Understanding & trust |
| Website clicks | Required | Often unnecessary |
| Winner | Top ranking pages | AI-recommended brands |
π SEO competes for clicks.
π AI Search selects the best answer.
This is the most critical part — and what 90% of businesses don’t know.
AI does not prioritise ad spend.
It evaluates:
Who you are
What you do
Who you serve
Where you operate
Clear explanations
Structured logic
Can AI reuse it to answer users?
Consistent branding
Service clarity
Case studies
Industry focus
Malaysia / KL / JB / Penang
Suitability for local recommendations
π If AI cannot understand your business, it will not recommend it.
This is the reality in 2025–2026:
Google rankings remain
Website traffic exists
π But enquiries drop
Why?
Customers are already answered by AI
before they ever reach Google.
π Do not abandon SEO — upgrade it.
SEO + AEO + GEO = AI Search Marketing
SEO: Be visible on Google
AEO (AI Engine Optimisation): Be understood by AI
GEO: Be recommended locally
π This is a structural upgrade, not just more content.
In the AI era:
β More content ≠ AI recommendation
β
Clear structure = AI understanding
Many websites fail because:
Too much content
No clear positioning
No logical hierarchy
π AI cannot evaluate — so it skips you.
This matters most if you:
Are doing SEO
Are building a website
See declining enquiries
Want AI to recommend you
Want to dominate KL / JB / Penang markets
Search is shifting from Google to AI
AI Search is not traditional SEO
Ranking ≠ recommendation
Websites without AI structure are being ignored
Businesses must upgrade to SEO + AEO + GEO
Find out:
Can AI understand your website?
Does your industry have AI recommendation opportunities?
Does your website structure need upgrading?
π Contact Evan directly
π² WhatsApp: 017-243 1461
You’ll receive:
AI Search visibility assessment
SEO vs AEO vs GEO analysis
Professional recommendation for your industry
Indonesia