Degree
Bachelor of Communication(Strategic Communication)(Hons) | MMU Multimedia University
Bachelor of Communication(Strategic Communication)(Hons) | MMU Multimedia University

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Bachelor of Communication(Strategic Communication)(Hons) | MMU Multimedia University

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Category: Degree Available
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Specifications
  • Province/City: Kuala Lumpur
  • Language for Teaching: English
  • Field of Study : News and Communications
  • Course Start Date: Apr
  • Course Start Date: Aug
  • Course Start Date: Oct
  • Course : Degree
  • Country: Malaysia
Description

Bachelor of Communication(Strategic Communication)(Hons) MMU Multimedia University

Duration
3 Years
Mode
Physical
Campus
Cyberjaya
Medium
English
Intake
Apr, Aug, Oct

Is this course suitable for you?

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Step 2
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Step 3
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Student Type

Domestic Student
Malaysian Citizen
International Student
Non-Malaysian Citizen

Entry Requirement

Pre-U
CGPA 2.00 (SPM C in English)
UEC
5Bs (Including English)
STPM
GP 2.00 in any two subjects (SPM C in English)
Other Qualification
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PTPTN Loan Selection

Not Applicable
No PTPTN loan available

E-Square Waiver

E-Square Waiver
RM 100

Fee Breakdown

Tuition Fee
RM 12,900
Resources Fee
RM 1,900
Deposit
RM 0
Application Fee
RM 500
Scholarship
- RM 0
PTPTN Loan
- RM 0
Voucher
- RM 0
Total Payable
RM 15,300
Benefits via E-Square Application:
  • Scholarship up to RM 0
  • Voucher: RM 0

Course Structure

Year 1
  • Communication Theories
  • Media Culture
  • Intercultural Communication
  • Academic Writing
  • Workplace Communication
  • Stakeholders Management
  • Public Relations Strategies
  • Media Law
  • Financial Communication
  • Mobile Journalism
Year 2
  • Marketing Communication Strategies
  • Negotiation in Professional Contexts
  • Integrated Promotional Communication
  • Fundamentals of Strategic Communication
  • Corporate Communication
  • Digital Competency with Basic Programming
  • Brand Communication
  • Communication Research Methodology
  • Corporate Writing
  • Corporate Strategy
Year 3
  • Capstone Project
  • Event Planning and Management
  • Corporate Advertising
  • Design Thinking for Strategic Communication
  • Internship
  • Sustainability Communication
  • Strategic Thinking and Planning
  • Crisis Communication Strategy

Future Career Prospects

Main Directions
  • Corporate Communication Professional
  • Journalist
  • Advertising and Sales Promotion Executive
  • Strategic Communication Programme Personnel
  • Corporate Communication Officer
  • Public Information Officer
  • Media Broadcaster
What to do next?
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