CLIENT BACKGROUND:
Orion Circle is a coaching and workshop service that guides couples to discover themselves, their partners, and build stronger, more joyful relationships.
Inspired by Orion’s Belt, the brand acts as a guiding star — helping couples grow together with tools like Clifton Strengths and the 5 Love Languages. Guiding Love, Every Step Together.
DESIGN IDEAS:
The logo takes inspiration from Orion’s Belt with 3 stars symbolising the couple and their coach.
Formed within a circular arc to suggest “O” and “C,” the design pairs a cursive wordmark with colourful stars that express joy, warmth, and connection.