Bachelor of Business Administration(Hons)(Marketing Management) | Multimedia University: Pilihan Utama di Malaysia E-Square Consultancy

Specifications

Province/City: Kuala Lumpur
Language for Teaching: English
Field of Study : Economics and Management
Course Start Date: Apr
Course Start Date: Aug
Course Start Date: Oct
Course : Degree
Country: Malaysia
Annual Course Fees : Below RM 20k

Penerangan

Bachelor of Business Administration(Hons)(Marketing Management) Multimedia University

Duration

3 Years

Mode

Physical

Campus

Malacca

Medium

English

Intake

Apr, Aug, Oct

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Student Type

Domestic Student

Malaysian Citizen

International Student

Non-Malaysian Citizen

Entry Requirement

UEC

5Bs (Including English OR English Grade C in SPM)

STPM

GP 2.00 in any two subjects (Pass in Mathematics and English at SPM)

Pre-U

CGPA 2.00

Other Qualification

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PTPTN Loan Selection

Not Applicable

No PTPTN loan available

E-Square Waiver Processing Fee Waiver

E-Square Waiver

RM 100

Fee Breakdown

Tuition Fee

RM 12,900

Resources Fee

RM 1,900

Deposit

RM 0

Application Fee

RM 500

Scholarship

- RM 0

PTPTN Loan

- RM 0

Voucher

- RM 0

Total Payable

RM 15,300

Benefits via E-Square Application:

Scholarship up to RM 0
Voucher: RM 0

Course Structure

Year 1

English for Business Communication
Understanding Management
Financial Accounting for Managers
Quantitative Analysis Models for Business
Entrepreneurship and Ethical Practices
Financial Management
Introductory Microeconomics
Fundamentals of Marketing
Human Capital and Organisational Behaviour
Digital Business
Cyber Security

Year 2

Introductory Macroeconomics
Quality and Operations Management
Data Analytics for Businesses
Supply Chain Management
Business Application Development
Selling and Sales Management
Business Risk Management
Innovation Management
Introduction to Financial Technologies
Management of Strategy
International Business OR International Economics
Marketing Research Methods
Promotional Marketing
Understanding Consumer
Retailing

Year 3

Business Information Systems
Strategic Management Information Systems OR Business Intelligence
Project Management
Marketing Management Research Project
International Marketing
Strategic Marketing
International Trade and Policy
Social Media and Digital Marketing
Product and Service Marketing
Industrial Training

Future Career Prospects

Main Directions

Marketing executives
Industrial marketers
Product development managers
Business and marketing strategists
Service quality experts
Customer relationship managers

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Bachelor of Business Administration(Hons)(Marketing Management) | Multimedia University

Is this course suitable for you?

Student Type

Entry Requirement

Select Scholarship

Scholarship Application

PTPTN Loan Selection

E-Square Waiver Processing Fee Waiver

Fee Breakdown

Course Structure

Future Career Prospects