Degree
Bachelor of Communication (Advertising) (Honours) | HCUC Han Chiang University College of Communication
Bachelor of Communication (Advertising) (Honours) | HCUC Han Chiang University College of Communication

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Bachelor of Communication (Advertising) (Honours) | HCUC Han Chiang University College of Communication

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Category: Degree Available
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Specifications
  • Province/City: Penang
  • Language for Teaching: English
  • Field of Study : News and Communications
  • Course Start Date: Apr
  • Course Start Date: Aug
  • Course Start Date: Nov
  • Course : Degree
  • Country: Malaysia
  • Annual Course Fees : Below RM 20k
Description

Bachelor of Communication (Advertising) (Honours) HCUC Han Chiang University College of Communication

Duration
3 years
Mode
Physical
Campus
Penang
Medium
English
Intake
Apr, Aug, Nov

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Step 2
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Step 3
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Student Type

Domestic Student
Malaysian Citizen
International Student
Non-Malaysian Citizen

Am I eligible?

UEC 5B
Including English
STPM 2C
Including English C in SPM
Diploma CGPA 2.00
Included English C in SPM
Foundation / Matriculation CGPA 2.00
Included English C in SPM
IELTS
Band 5
Other Qualification
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PTPTN Loan Selection

Maximum
Household income > RM 8,000
75%
Household income < RM 8,000
50%
Household income < RM 4,000

E-Square Waiver

E-Square Waiver
RM 100

Fee Breakdown

Tuition Fee
RM 36,360
Facilities Fee
RM 5,600
Library Deposit
RM 200
Application Fee
RM 400
DYal Award
RM 21,000
Scholarship
- RM 0
PTPTN Loan
- RM 0
Voucher
- RM 0
Total Payable
RM 53,560
Benefits via E-Square Application:
  • Scholarship up to RM 0
  • Voucher: RM 0

Programme Structure

Year 1
  • Introduction to Advertising
  • Human Communication
  • Introduction to Graphic Design
  • Introduction to Broadcasting
  • Introduction to Marketing
  • Communication Theories
  • Introduction to Mass Communication
  • Visual Communication
  • Digital Photography
  • Copywriting
  • English for Communication
  • Presentation Skills
  • Negotiation Skills/Bahasa Kebangsaan A
  • Religious Philosophy
Year 2
  • Advertising: Media Planning
  • Introduction to Multimedia Design
  • Advanced Graphic Design
  • Advanced Multimedia Design
  • Media Law and Ethics
  • Brands & Branding
  • Qualitative Research Methods
  • Quantitative Research Methods
  • Academic Writing
  • Integriti dan Anti Rasuah/Self-development
  • Falsafah dan Isu Semasa
  • Penghayatan Etika dan Peradaban/ BM Komunikasi 2
  • Elective 1
Year 3
  • Advertising Campaign I
  • Advertising Campaign II
  • Integrated Marketing Communication
  • Consumer Behaviour
  • Motion Graphics
  • Public Speaking
  • Industrial Training
  • Elective 2
Internship
  • 4 month

Future Career Prospects

Main Directions
  • Advertising Executive
  • Copywriter
  • Art Director
  • Media Planner
  • Brand Manager
  • Creative Director
  • Digital Marketing Executive
  • Social Media Manager
  • Account Manager
  • Content Strategist
What to do next?
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